3 Day Tech Training (Jan 2023) Reg Banner


Tuesday, January 31, 2023 
8:00 AM CST - 5:00 PM CST 
Thursday, February 2, 2023
8:00 AM CST - 5:00 PM CST 


Service Nation Headquarters 
750 Canyon Dr. Ste 230
Coppell,TX 75019

About the Instructor(s)

Synergy Learning Systems Logo (2023)

Doug Wyatt and Allison Repp Headshot (2023)  
Trainers: Doug Wyatt and Allison Repp

As the GM of an HVAC & Plumbing Company, Doug's leadership & vision helped land his company on Inc Magazine's list of Fastest Growing Privately Held Companies. We could drone on about Doug's experience in the trades over the past two decades... how he has trained over 5,000 tradesmen to sell with integrity, how Lennox Int'l named the HVAC company he co-owned as Partner of the Year twice, how he's a Certified 7 Habits Instructor, or how one of his companies has products in Walmart, Walgreens & CVS. But why would we do that when we could simply guarantee that when you see him speak, you will be wildly entertained, given an abundance of inspirational content that can be immediately implemented, and you will laugh enough to burn off the calories you had in your donut this morning? Although Alison is obviously more youthful than Doug, she has a track record one might want to write home about. She has aggressively been told "NO!" countless times in door-to-door, B2B, and B2C sales positions and is somehow relatively unscathed, has a private practice as a Psychotherapist, has created online mindset courses, coached CEO's, spoken on international stages, and has developed sales teams for companies like GE Healthcare and Abbott Laboratories. Rest assured an internal transformation will be underway without her asking "How does that make you feel?" While she believes Doug is the funny one, he insists she is! We invite you to decide for yourself.


Discounted rates are available for attendees at Hyatt Place Dallas/Grapevine.

In addition to a comfortable room, Hyatt offers: 

-Transportation to and from Service Nation Headquarters
-Complimentary Daily Continental Breakfast 

Please check your registration confirmation email for the link to reserve your room.

If you still need help, please email sntraining@servicenation.com or call 469.968.5918. 

For questions about this event, contact:

Service Nation, Inc. 
or call 469-293-8820

Synergy's 3-Day Technician Training Event will have your team "Serving Like a Saint!" with honesty & integrity and generating more revenue than ever! We will illustrate proven strategies to implement high-value, service-driven processes. Your team will receive the tools and materials necessary to ensure they are trained and consistently implementing long after the live event.

This event includes scripting for each step of the service call: The Call Ahead, Arrival, Explanation of the Diagnosis, Recommendation of Accessories and Optional Repairs, Recommendation of a Club Membership Plan, The Repair vs. Replace Discussion, How to Ask for The Order like a true professional, Turning a Tech Lead Over to The Sales Department, and How to Address any Areas of Concern a customer may have...like an absolute saint!

Key Takeaways:

  • Wordsmithing
  • Empathic Listening & Effective Validation
  • The Six Basic Principles of Influence


  • The Call Ahead
  • Upon Arrival Introduction


  • The Initial Empathic Listening Conversations
  • Communicating Intention: Trust vs. Risk
  • Lending Our Personal Credibility
  • The Permission Statement


  • The Priceless Brochure
  • The Explanation of Diagnosis
  • Additional / Optional Repairs
  • Additional Accessories
  • Warranties & Guarantees
  • The Club Membership
  • Financing: Special Promotional Offers
  • Presenting Repair vs. Replace Scenarios


  • The Synergy 5 Part Closing Sequence
  • Addressing Areas of Concern: Price, Bids, Brands & Stalls
  • Multiple Ways to Ask for The Order
Who should attend this course?
While anyone who is interested may attend this course, the target audience is: 
  • Owner/CEO/President
  • General Manager, Sales Manager, Service Manager, Office Manaager 
  • Technical Field Staff
  • Other: This program is fully customized for HVAC & Plumbing Companies and can be customized for many other service businesses.
What you need to bring:
  • It is always useful to bring a laptop or tablet with you to a training course.
  • A catered lunch will be available for attendees for each day of the course. 
  • A comprehensive 200+ page workbook will be provided.
  • Arrive well rested with a positive outlook and an open mind.
  • Warning: Closed minds will be opened, and negative attitudes will be replaced with positive outlooks.

Cancellation and No Show Policies: 

Late Cancellation
Service Nation Alliance
Service Nation Alliance members may attend standard training courses at no charge. If you are unable to attend a training course, please notify us at least 7 days prior to an event. If notified less than 7 days prior to an event, a $249 late cancellation fee will apply. 

Retail Contractor Coalition, Service Roundtable, Associate, and Non-Members 
If you have paid to attend a training course, please notify us at least 7 days prior to an event if you are unable to attend for a 100% refund of your registration fee. If notified less than 7 days prior to an event, a $249 late cancellation fee will apply. 

No Show
Service Nation Alliance
If you are registered for this event and do not attend a $499 no show fee will apply.

Retail Contractor Coalition, Service Roundtable, Associate, and Non-Members 
If you are registered for this event and do not attend a $499 no show fee will apply.

To cancel attendance for any training event, call 469-293-8820 or send an email to sntraining@servicenation.com including the course title, start date, and the registrant's first and last name.

Class Cancellation Policy
On occasion, due to unforeseen circumstances, or for circumstances beyond our control, a class may have to be cancelled. We will avoid these cancellations if at all possible.

One of the causes of a cancelled class may be low enrollment. If a class does not meet the minimum enrollment (can differ by class and circumstance) by two weeks prior to the start date, Service Nation, Inc. reserves the right to cancel or reschedule the class. You can help prevent this situation by enrolling in classes early.

In the event of a cancellation, you will be notified of the cancellation, and any funds paid will be refunded.